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Balancing Personalization and Profit: A DMC’s Tightrope Walk in the MICE Industry

Balancing Personalization and Profit: A DMC’s Tightrope Walk in the MICE Industry 02 December 2024 Picture a tightrope walker carefully navigating a thin wire stretched between two towering skyscrapers. On one side lies the allure of creativity and personalization; on the other, the necessity of profitability. Now, layer in the juggling act of working with…

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